| Prelude:
Marj and Ric Holmes
|
In 1995, we started
saving and investing the money from the little tip jars on the counter.
This was called the “Hawai’i Fund” for the next twelve years. In about
2007 two very loyal customers, Ric and Marj Holmes started telling us about
their wonderful experiences in Costa Rica. Ric talked so glowingly about
Costa Rica that we switched the Hawai’i fund over and set our sights on
Central America. |
Chapter One: 11
months of planning
In January of 2008,
at an annual Flying Pie meeting, we decided to use the money we’d saved
up for a big adventure: we decided to go to Costa Rica and to aim for a
trip in January of 2009. Reba bravely took the task of Project Leader,
and she and Howard commenced the 11 months of planning.
Countless tiny details
and decisions had to be made, including over half of our travelers getting
their passports for the first time. The folks at the Post Office noticed
the increased number of excited first time passport recipients and started
asking people if they worked at Flying Pie. In September we invited the
US Postal workers to play our “It’s Your Wednesday” game and a few of them
brought passport applications with them because they knew about our trip
and knew we would need the applications.
The
number of details that needed to be settled was astounding. Details about
closing the restaurants for a week, getting to Costa Rica, being there,
getting back, and opening the restaurants again. Ric got us in contact
with two travel agents in Costa Rica, both of whom offered viable plans.
His friend said that Yadyra was the best travel agent in Costa Rica and
she’s the one we worked with who set us up with the folks at Journey’s
International, the travel company we used. We found plane tickets, planned
for the layovers, chose a tour package, figured out sleeping arrangements
in the hotels. At one of the two all-passenger meetings, we settled what
kind of travelers we wanted to be. Looking back at the amount of planning,
it’s clear that 18 months would have been a more reasonable amount of time,
but we did an excellent job with only 12 months.
It was important
that, in addition to our customers knowing that we would be closed for
a week, that they be invited to celebrate this cool thing with us. In November
of 2008 we put an article on our website and signs in our stores announcing
that we were closing… for a week! We shared our suggestions on how to survive
a week where Flying Pie is closed (a four-part recipe: growlers, home cook
pizzas, pizza instruction book and doughballs).
We put an automated
countdown timer on our website and as well as one in-store. During
the last week we were open, we also put up a countdown on our reader board
signs.
It was extremely
encouraging to have received this email from a customer, letting us know
that we were on the right track:
I
love that in your efforts to notify people of your upcoming trip, instead
of apologizing for the absence, you’ve put it forth as a cause for celebration
and invited all your friends to be happy for you. Have a wonderful time
on your much deserved vacation! Thanks for all you do,
H.
Neufield
Sent
via Blackberry from T-Mobile
On January 8th, 2009
(five days before we were to depart) there was a 6.1 earthquake that rocked
Costa Rica. In addition to other structural damage, it wiped out the roads
to La Paz Waterfall Gardens, which was to be our first stop. Reba and the
travel agent quickly came up with a Plan B: the Hanging Bridges at Volcano
Arenal. One newspaper reporter couldn’t quite believe that that
was our Plan B. Incredulously she said, “There was an earthquake.
And you’re going to hanging bridges!?”
We discussed the
ways we could help the people in Costa Rica who were dealing with this
disaster. One of the main sources of income for Costa Rica is from tourism;
just keeping our travel plans was one great way for us to help. And sharing
our story to bring positive exposure is another way.
The
week before our trip was a very busy one for us! In addition to making
sure we had our stores ready to close for a week and ready to open afterwards,
the press finally got wind of our amazing adventure. We made the decision
early on to not seek publicity ahead of time, as that would detract our
focus from where we needed it to be, and also would be celebrating an effort,
rather than a result.
But the talk around
town finally brought the press to our door and we talked with AP writers,
TV news folks, and even some national news people, too! Our story
ran in over 200 national and international newspapers, as well as national
TV news stories and CBS national radio. One Flying Pie-er excitedly shared
with us that he got a text message from a buddy in Bellingham, Washington:
HOLY
___! THE RADIO UP HERE JUST TALKED ABOUT FLYING PIE GOING TO COSTA RICA!
Within a few days
of departure, we had the “Boise pieces” of the trip planned out: we figured
out what to do with the food that wouldn’t keep until we returned (we donated
it to the Boise Rescue Mission), we let our vendors know to skip the normal
deliveries that week, we even took care of a customer who orders pizza,
salad and wine almost every day.
Chapter Two: Seven
days in Costa Rica
On Tuesday, January
17th, at 5:00 AM, sixty-two Flying Pie-ers arrived at the Boise Airport.
We all went through the routine of checking in and going through
security. As Joe was making his way through the airport, one of the US
Air workers approached Joe with a grave look. “Are you one of the owners?”
she asked.
Joe said, “Yes,
I am.”
“You’re going to
need to come with me. We’ve got a problem. Talk to that guy…”
Joe looked at another
US Air worker who said, “We’re going to have to bump you… to first class!”
They’d heard about
our story and thought it was pretty amazing, so they bumped Joe and Howard
(and their wives, Rachel and Megan) to first class for the flight to Phoenix!
At 7:00 AM USAir
Flight 634 departed Boise with a sold-out flight, half of which were Flying
Pie-ers starting the Costa Rica adventure. After deicing the wings, our
plane took off from Boise, on time! Later that day, several flights leaving
Boise were canceled due to the weather.
Loading up the plane. Asa
|
Sure, it was 7:00
AM – some of us didn’t sleep at all the night before, all of us were a
weird combination of tired and excited, but by the time we got in the air,
giddy excitement took over. We got into Phoenix at 9:00 in the morning,
but since we’d been up for hours it seemed late enough in the day to find
a restaurant and bar. After helping the economy in Phoenix, we finally
boarded Flight 356, service to San Jose, Costa Rica! |
| We landed in San
Jose at 8:45 PM, walked through customs in an easy 10 minutes, and were
met outside by our guides from Journey’s Travel, who held up signs with
our friendly logo, leading us down the walkway to our busses. Howard and
Reba celebrated that Journey’s was a real company—we had, after all, wired
$64k to a numbered account in another country!
http://www.journeys.travel/destinations/americas/costa_rica/ |
Outside the airport. Lesley
|
Country Inn & Suites.
Pesh
|
After a quick 15
minute drive from the airport, we arrived at our first hotel, Country Inn
& Suites, which was quite charming. A small dinner was waiting for
us and we enjoyed the 70° evening air (it was about 29° Boise!)
Our webmaster, Eric, did the first of many blog updates
that night and continued to add photos and updates daily through the trip.
While we were in Costa Rica, the blog got 404 pageviews, which grew into
a total of 801 by the end of January. Being able to share our adventure
stories and photos with folks back home was a much appreciated enhancement.
Thanks, Eric!
http://www.countryinns.com/herediacr |
The next morning,
Wednesday, January 14th, after an excellent breakfast at the hotel (including
outstanding
coffee and our first dose of Gallo Pinto, the ever-present and absolutely
delicious black bean and rice dish), we drove from San Jose through beautiful
countryside to La Fortuna and Arenal. Along the way we saw plantains, sugarcane,
and coffee plantations. Both of our guides, Herson and Jeff were extremely
knowledgeable and the bus trips were narrated enjoyable guided tours of
the history, culture, economy and ecology of Costa Rica. The average speed
of travel was about 50 KPH (everything is metric). Some of our travelers
were too motion sick to enjoy much of this ride… We stopped in Zarcero
to stretch our legs, admire the view, and buy some local wares (including
Dramamine).
The busses we used
for the whole week of traveling were top-notch—one was even a Mercedes
Benz! Our drivers were very skilled at navigating the narrow, curvy roads
that were packed with cars, trucks, and bicyclists. The ebb and flow of
traffic was quite impressive. Small cars and motorcycles would be heading
right at the bus and the drivers would slow down, move over, or speed up
to accommodate. It was like an underwater dance!
Boarding
the amazing bus. Whitney
|
The bus has a “retarder”
thing that slows the bus down via a magnetic pull against the transmission,
which is very useful on the steep winding hills we were traveling along.
The painted lines on the roads seemed more like mild suggestions, even
the double yellow! We were surprised to discovered that, even on the Pan
American highway, traffic will stop right in the lane to pick up passengers.
We were all very grateful for their driving skills and also for accommodating
the urgent stops in the middle of the road so we could get a close up look
at the local animals. One of our guides, Herson, said of the other drivers,
“Ticos are very, very nice. Until they get behind the wheel of a car.”
This was our first lesson about “Pura Vida,” and many more were administered
in small doses throughout the week. |
|